Fagprofil

Aleksandra Jbara

Stipendiat - Institutt for markedsføring

Publikasjoner

Worm, Stefan & Chabanova, Aleksandra (2019)

Hvordan kan markedsføring påvirke organisasjonens resultater?

BI Business Review [Fagblad]

Worm, Stefan & Chabanova, Aleksandra (2019)

Hvordan kan markedsføring påvirke organisasjonens resultater?

BI Marketing Magazine [Fagblad]

Worm, Stefan; Chabanova, Aleksandra, Sotgiu, Francesca, Srivastava, Chandra & Srivastava, Rajendra K. (2019)

Towards an Emerging Theory of the Marketing-Finance Interface

[Academic lecture]. Marketing Strategy Meets Wall Street Conference VI.

Chabanova, Aleksandra (2018)

Building Marketing Capabilities

[Academic lecture]. ISBM PhD Camp for Research in B2B Markets.

Chabanova, Aleksandra (2018)

Building Marketing Capabilities

[Academic lecture]. 31th EMAC Doctoral Colloquium.

Chabanova, Aleksandra; Worm, Stefan & Sotgiu, Francesca (2018)

The Framework of Market-Based Assets – A Meta-Analytical Study

[Academic lecture]. JAMS Thought Leaders’ Conference on Generalizations in Marketing.

Chabanova, Aleksandra; Worm, Stefan & Sotgiu, Francesca (2017)

The Framework of Market-Based Assets – A Meta-Analytical Study

[Academic lecture]. Marketing Strategy Meets Wall Street Conference V.

Akademisk grad
År Akademisk institusjon Grad
2016 BI Norwegian Business School Master of Science
2009 Lomonosov Moscow State University MSc in Economics
2007 Lomonosov Moscow State University B.S.
Arbeidserfaring
År Arbeidsgiver Tittel
2015 - Present BI Norwegian Business School PhD Candidate