Peder Inge Furseth

Førsteamanuensis - Institutt for kommunikasjon og kultur

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I am a leadership and innovation researcher and teacher with 20 years of experience. Leadership is about producing useful change; innovation is about coming up with something new that has economic or non-economic value.

My speciality is to integrate executive education with research, workshops and professional networks. My main topics in research are service innovation, business models, innovation culture, multi-channel integration, social networks, and value formation. My main teaching is the master of management program called Innovation & Commercialization (Nyskaping og kommersialisering), a 150 hour course that has modules both in Oslo and in the San Francisco Bay Area.

Please take a look at my daily twitter feeds at twitter.com/PIFurseth, check my blog pifurseth.blogspot.com for weekly updates, and you will also find me on LinkedIn.

Research areas
Innovation processes, service innovation, business models, innovation culture, multi-channel retailing, social networks, and value formation.

Teaching areas
Innovation and commercialization; business model innovation, service innovation, strategic management.

Akademisk grad
År Akademisk institusjon Grad
1999 University of Oslo Ph.D Dr. Polit.
1992 University of Oslo Master Cand. Sociol.
1989 University of Oslo Master Cand. Oecon
År Arbeidsgiver Tittel
2014 - Present Molde University College Associate Professor (2-er stilling)
2000 - Present BI Norwegian Business School Associate Professor
1994 - 2000 Norwegian School of Trade and Retail Management Associate Professor
1989 - 1994 National Institute for Consumer Research Research Assistant
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