Cathrine von Ibenfeldt
Lecturer
Campus Trondheim, Department of Communication and Culture
Employee Profile
- Phone +4790929233
- E-mail cathrine.v.ibenfeldt@bi.no
Biography
Cathrine von Ibenfeldt is a lecturer at the department of marketing, BI - Norwegian School of Business. She obtained her master in marketing at Buskerud University College in 2008.
Cathrine worked as a lecturer at Buskerud University College from 2008 to 2012, then as a lecturer at Kristiania University College from 2012 to 2018. Cathrine joined BI in 2018. Cathrine give lectures in marketing related courses as digital marketing, marketing management and marketing communications. She supervise bachelor and master candidates in their final project.
Cathrines research interest is related to behavioral aspects of marketing. Her teaching aspiration is to motivate students to explore knowledge trough practical assessment of the topics at hand.
Cathrine worked as a lecturer at Buskerud University College from 2008 to 2012, then as a lecturer at Kristiania University College from 2012 to 2018. Cathrine joined BI in 2018. Cathrine give lectures in marketing related courses as digital marketing, marketing management and marketing communications. She supervise bachelor and master candidates in their final project.
Cathrines research interest is related to behavioral aspects of marketing. Her teaching aspiration is to motivate students to explore knowledge trough practical assessment of the topics at hand.
Publications
Shows 1 of 1 publication(s)
Article Anastasia Mariussen, Cathrine von Ibenfeldt, May Kristin Vespestad (2014)
The typology and role of online information sources in destination image formation: An Eye-Tracking study
Shows 1 of 1 publication(s)
Feature article Cathrine von Ibenfeldt Trelease (2013)
Pappvinen i skapet
Shows 5 of 8 publication(s)
Article Cathrine von Ibenfeldt (2017)
Mobil markedsføring
Article Cathrine von Ibenfeldt (2015)
Evolusjon og forbrukeratferd
Commentary Cathrine von Ibenfeldt (2015)
Barn ser ikke om blogg er reklame
Conference lecture Cathrine von Ibenfeldt, Sigurd Villads Troye (2014)
When buyers complain: the effects of written feedback on customer evaluation
Lecture Anastasia Mariussen, Cathrine von Ibenfeldt (2014)
Consumer decision-making in the online multichannel marketing environment: An eye-tracking study
| Year | Academic Department | Degree |
|---|---|---|
| 2008 | Buskerud University College | Master in Marketing |
| 2000 | Høyskolen i Lillehammer | Cand.Mag |
| Year | Employer | Job Title |
|---|---|---|
| 2018 - Present | BI Norwegian Business School | Lecturer |
| 2023 - 2023 | NTNU | Lecturer |
| 2021 - 2021 | BI Norwegian Business school | Associated Dean Bachelor in digital communication and marketing |
| 2018 - 2019 | BI Norwegian Business school | Associated Dean Bachelor in digital communication and marketing |
| 2012 - 2018 | Kristiania University College | Assistant professor |
| 2008 - 2012 | HIBU | Doctoral candidate |