Øivind Hagen
Associate Professor
Campus Trondheim, Department of Leadership and Organizational Behaviour
Employee Profile
- Phone +4798251769
- E-mail oivind.hagen@bi.no
Biography
I am an associate professor at the Department of Leadership and Organizational Behaviour, BI Norwegian Business School at BI Trondheim. I received my PhD in 2009 from Norwegian University of Science and Technology (NTNU), Department of Psychology. Title of dissertation: “Do Socially Responsible Brands Lead to Socially Responsible Companies? Understanding Change in Expressive Organizations”. Prior to BI, I have worked as a research scientist at the research foundation SINTEF Technology and Society. I have also been affiliated with NTNU’s Industrial Ecology Programme. And, I have been a visiting scholar at institutions like Stanford University, University of California Berkeley, University South Carolina and University of Wales College of Cardiff (master student). My work has been published in journals like Corporate Reputation Review, Focus Journal, International Journal of Innovation and Sustainable Development, Journal of Business Ethics, and Magma.
Research areas
Organizational change, organizational culture, organizational identity.
Organizational expressiveness, organizational communication, corporate social responsibility, legitimacy. Ethnographic research, case studies, qualitative methodology.
Teaching areas
Organizational behavior.
Organizational communication.
PR.
Research areas
Organizational change, organizational culture, organizational identity.
Organizational expressiveness, organizational communication, corporate social responsibility, legitimacy. Ethnographic research, case studies, qualitative methodology.
Teaching areas
Organizational behavior.
Organizational communication.
PR.
Area of Expertise
Publications
Shows
5
of 12 publication(s)
Article Ingunn Hagen, Øivind Hagen (2024)
The impact of yoga on occupational stress and wellbeing: exploring practitioners’ experiences
Background: Workplace stress is a serious problem globally. It represents a major threat to the UN’s sustainability goal of good health and wellbeing (SDG 3). The purpose of this article is to explore how yoga may be a tool for increased wellbeing and stress management at work and in everyday life. Methods: To examine how yoga can facilitate employees’ wellbeing and ability to cope with stress, we performed qualitative interviews with practitioners who did yoga regularly. We focused on how yoga was experienced by each of our interviewees and what practicing yoga meant to them. Our data material consists of 13 semi-structured lifeworld interviews. The sample consisted of 10 female and 3 male in the age range of 20–55 years old. The data were analyzed through a thematic analysis. Results: The themes identified in the thematic analysis include: (1) yoga as a tool for increased wellbeing, (2) yoga for coping with stress and dealing with challenges, (3) the role of breathing, and (4) contextual factors. While confirming other research findings, this article elaborates on aspects informants described as induced by yoga, like self-awareness, calmness, balance, moodlifting, focus, presence, self-care, and mastery. The reported positive outcomes of yoga constituted increased wellbeing, and also facilitated the ability to cope with stress and experience less stress. Informants also emphasized that yogic breathing was a central factor in inducing wellbeing and feeling less stressed. They also expressed that contextual factors, such as time, teacher, and location, influenced how practicing yoga was experienced and made sense of. Conclusion: The study concludes that the interviewees experienced practicing yoga as positive, by reducing their occupational stress. Moreover, yoga increased their wellbeing, as well as their ability to cope with stress. These experienced changes were especially
Article Katrine Biering Sonnenschein, Øivind Hagen, Ingrid Steen Rostad, Ragnhild Wiik (2022)
“Make it possible for more people to work at home!” representations of employee motivation and job satisfaction in Danish and Norwegian newspapers during the COVID-19 pandemic
During the COVID-19 pandemic, many employees with task-based jobs were forced to work from home, while others were furloughed or laid off. The current study aims to investigate how Norwegian and Danish newspapers represent employee motivation and job satisfaction of remote workers in light of the COVID-19 pandemic. The study used a thematic analysis of five newspapers from Norway and Denmark with different daily distributions and political orientations. The findings suggest that the newspapers in the two countries represented the topic of interest from different perspectives, and this led to the use of two motivation theories: the self-determination theory (SDT) and Herzberg’s two-factor theory. The SDT helps us understand why some employees feel motivated and are more productive while working from home. The need for autonomy, competence, and connectedness is being satisfied for some employees but not for all, which may affect the strength of employees’ job motivation. Herzberg’s theory helps explain physical and psychological issues as dissatisfiers, as these issues are the consequence of working in a home-based office. Furthermore, a hybrid model seems to be an optimal solution for the future job market, where employees with task-based jobs can feel motivated and job satisfied while working either from home or from the workplace. Finally, it is important for employers to look after both the physical and the psychosocial conditions if hybrid solutions are going to replace the traditional workplace.
Article Øivind Hagen (2018)
Equinor – Statoils hvilepute
Article Siri Granum Carson, Øivind Hagen (2014)
Loosening or tightening the bindings? Renegotiating the social contract through deregulation and organizational expressiveness
Article Siri Granum Carson, Øivind Hagen, Prakash S. Sethi (2013)
From Implicit to Explicit CSR in a Scandinavian Context: The Cases of HÅG and Hydro
Article Øivind Hagen (2012)
Organisasjoner viser ansikt
Article Øivind Hagen (2008)
Seduced by their proactive image? On using auto communication to enhance CSR
Chapter Øivind Hagen (2006)
Individualitet og kollektivitet i moderne verksemder: Mot den kulturlause organisasjon?
Chapter Øivind Hagen (2003)
Individualitet og kollektivitet i moderne verksemder: Mot den kulturlause organisasjon?
Chapter Øivind Hagen (2002)
Mot et etisk marked?
Shows
5
of 41 publication(s)
Feature article Katrine Biering Sonnenschein, Øivind Hagen, Ingrid Steen Rostad, Ragnhild Wiik (2022)
Three things Covid-19 taught us about hybrid working
Feature article Øivind Hagen, Katrine Biering Sonnenschein, Ingrid Steen Rostad, Ragnhild Wiik (2022)
Kampen om fremtidens arbeidsplass
Feature article Øivind Hagen (2021)
NTNU vs. Eikrem – en leksjon i konflikthåndtering.
Interview Øivind Hagen (2019)
«Snur opp ned på jobbkaffen»
Interview Øivind Hagen (2019)
«Stort sprik i reklamekostnader for landets universiteter og høgskoler»
Feature article Øivind Hagen, Hakim Lyngstadås (2018)
Når reklame utfordrer.
Feature article Øivind Hagen (2018)
Statoil Beyond Petroleum
Feature article Øivind Hagen (2017)
Et være eller ikke være for Tesla
Feature article Øivind Hagen (2017)
Endrer fossil bilbransje
Feature article Øivind Hagen (2016)
Når meglerne tar parti
Interview Øivind Hagen (2016)
Psykedelikaforsker skaper bølger
Feature article Øivind Hagen (2015)
30 år med organisasjonskultur
Interview Øivind Hagen (2015)
Få norske ledere vil til topps
Feature article Øivind Hagen (2015)
Donasjonsbasert skoleutvikling: Donasjonsøkonomien
Feature article Øivind Hagen (2015)
30 år med organisasjonskultur
Feature article Øivind Hagen (2014)
Donasjonsøkonomien
Interview Øivind Hagen (2014)
Kjedene konkurrer om å bli kvitt palmeolje
Interview Øivind Hagen (2014)
En slik sikkerhetsvideo har du aldri sett før
Interview Øivind Hagen (2014)
Er dette verdens smarteste taxisjåfør?
Feature article Siri Granum Carson, Øivind Hagen (2014)
Ekspressiv ansvarlighet
Feature article Øivind Hagen (2013)
Store ord om samfunnsansvar
Feature article Øivind Hagen (2013)
Store ord om samfunnsansvar
Interview Øivind Hagen (2013)
Lederverktøy: Slik blir du en god historieforteller – Vi forteller historier for å endre
Interview Øivind Hagen (2013)
Hygienesjokket på McDonald's går verden rundt
Feature article Øivind Hagen (2013)
Hva er morgendagens toppleder?
Feature article Øivind Hagen (2012)
Morgendagens toppleder
Interview Øivind Hagen (2011)
”Mekker seg til et bedre liv”
Interview Øivind Hagen (2011)
”Velgjørerne”
Interview Øivind Hagen (2011)
”Når samfunnsansvar brukes som merkevare”
Feature article Øivind Hagen, Christine Hung, Kjell Domaas Josefsen, Johan Pettersen (2011)
”Biogass – fra idealisme til næringsutvikling”
Feature article Øivind Hagen, Christine Hung, Kjell Domaas Josefsen, Johan Pettersen (2011)
”Biogass tar ikke av”
Interview Øivind Hagen (2011)
”Arbeidernes nye klær”
Interview Øivind Hagen (2011)
”Kraft i hver ruke”
Feature article Øivind Hagen (2007)
Clintons andre akt
Feature article Øivind Hagen (2006)
California – foregangsstaten i vest?
Feature article Øivind Hagen (2006)
California – foregangsstat i vest?
Feature article Øivind Hagen (2006)
California – foregangsstat i vest?
Feature article Øivind Hagen (2006)
Vil han vekke USA?
Feature article Øivind Hagen (2006)
Kan han vekke USA?
Feature article Øivind Hagen (2006)
Al Gores kamp mot global oppvarming
Feature article Øivind Hagen (2006)
Hundre år siden det store skjelvet
Shows
5
of 60 publication(s)
Textbook Hakim Lyngstadås, Øivind Hagen (2025)
Kvalitative metoder for handelshøyskoleutdanningene
Conference lecture Øivind Hagen (2025)
The Ethics of Driving Change Through Auto Communication
Textbook Hakim Lyngstadås, Øivind Hagen (2024)
Kvalitative metoder for handelshøyskoleutdanningen. Et tankesett for morgendagens ansatte og ledere.
Conference lecture Øivind Hagen (2023)
“Qualitative methodology for economics education – A necessary mindset to educate tomorrow's managers and employees”. A text book-project.
Article Øivind Hagen, Katrine Biering Sonnenschein, Ingrid Steen Rostad, Ragnhild Wiik (2023)
Kampen om fremtidens arbeidsplass
Conference lecture Øivind Hagen (2023)
“Stories of Adjustments and Hope: How the Pandemic took away the Future of work, and how Newspapers Reconnected us with it”.
Article Katrine Biering Sonnenschein, Øivind Hagen, Ingrid Steen Rostad, Ragnhild Wiik (2022)
Three things Covid-19 taught us about hybrid working
Lecture Øivind Hagen (2019)
"Kan ekstern kommunikasjon være en drivkraft for organisasjonsendring?»
Conference lecture Øivind Hagen, Siri Granum Carson (2019)
“A historic analysis of the rise of expressive CSR in in Norway: Moving beyond the implicit/explicit CSR-distinction?”.
Conference lecture Øivind Hagen (2018)
Endring og strategi i ekspressive virksomheter. CSR-kommunikasjon som organisasjonsutvikler.
Conference lecture Øivind Hagen, Siri Granum Carson, Rafael Ángel Araque Padilla, Juan Miguel Rey Pino, María José Montero Simó (2018)
“The rise of explicit CSR in Europe: A historical comparison between the Scandinavian and the Mediterranean-European model of corporate social responsibility”.
Conference lecture Øivind Hagen (2018)
Ekstern kommunikasjon, CSR og auto-kommunikasjon
Article Øivind Hagen (2017)
Selvoppfyllende profetier og selvforføring. Ekspressiv CSR som organisasjonsutvikler
Conference lecture Øivind Hagen (2017)
Ekspressivitet som drivkraft for organisasjonsendring.
Conference lecture Øivind Hagen, Siri Granum Carson (2016)
The rise of expressive CSR in Europe. A historical comparison between Scandinavia and Mediterranean Europe
Conference lecture Øivind Hagen (2015)
Beyond implicit and explicit CSR: Elaborating the changing role of CSR in Scandinavia
Conference lecture Øivind Hagen (2015)
The shift from implicit CSR to explicit CSR in the Scandinavian setting – A turn from legal to normative business regulation?
Lecture Hakim Lyngstadås, Øivind Hagen (2015)
“The VW emission case: Managing shattering facades across contexts”. Presentation at the workshop Responsible business for a sustainable development – Comparing the U.S. and the Scandinavian context, Nov. 30 and Dec. 1 2015 at UC Berkeley (organized by Peder Sather Center for Advanced Study, Haas Business School, NTNU and BI).
Lecture Øivind Hagen (2015)
Implicit and explicit CSR.
Lecture Øivind Hagen, Hakim Lyngstadås (2015)
“VW: A potential case for ReBUS?”. Presentation at the workshop Responsible business for a sustainable development – Comparing the U.S. and the Scandinavian context, Nov. 30 and Dec. 1 2015 at UC Berkeley (organized by Peder Sather Center for Advanced Study, Haas Business School, NTNU and BI).
Conference lecture Øivind Hagen, Siri Granum Carson (2014)
Loosening or tightening the bindings? How deregulation and organizational expressiveness change the firm-society relation
Conference lecture Siri Granum Carson, Øivind Hagen (2014)
Loosening or tightening the bindings? Renegotiating the social contract through deregulation and organizational expressivenes
Conference lecture Øivind Hagen (2014)
In between self-fulfilling prophecies and self-seduction. On organizational expressiveness as a driver for change
Conference lecture Siri Granum Carson, Øivind Hagen (2014)
Loosening or tightening the bindings? - Renegotiating the social contract through deregulation and organizational expressiveness
Conference lecture Øivind Hagen (2013)
CSR across Europe: Northern vs. Southern approaches. A research proposal
Conference lecture Øivind Hagen (2013)
Mellom selvoppfyllende profetier og selvforføring. Om ekstern kommunikasjon som drivkraft for organisasjonsendring
Conference lecture Siri Granum Carson, Øivind Hagen, Prakash S. Sethi (2013)
From Implicit to Explicit CSR in a Scandinavian Context: The Cases of HÅG and Hydro
Conference lecture Øivind Hagen (2013)
Omdømmebygging
Conference lecture Siri Granum Carson, Øivind Hagen (2013)
Express and legitimize - The transition from implicit to explicit CSR in the Scandinavian context
Conference lecture Øivind Hagen (2013)
Frameworks for analyzing CSR in Scandinavia... and Spain?”
Lecture Øivind Hagen (2013)
HMS i et CSR/ omdømmeperspektiv
Conference lecture Øivind Hagen (2012)
Expressiveness as a driver for innovation. The case of CSR
Conference lecture Øivind Hagen (2012)
CSR – det ultimate uttrykket for organisatorisk ekspressivitet
Conference lecture Siri Granum Carson, Øivind Hagen, prakash sethi (2012)
"Explicating the implicit: Developments in the framing of corporate social responsibility in the Norwegian context"
Conference lecture Øivind Hagen (2012)
Engasjement og deltagelse! Hvordan BI-studiene kan gjøre deg til en god leder
Conference lecture Øivind Hagen (2011)
”Skaper samfunnsansvarlige merkevarer samfunnsansvarlige bedrifter? Om ekspressivitet som drivkraft for organisasjonsendring”
Conference lecture Øivind Hagen (2011)
”Biogass Trøndelag: Helhetlig og lokalt tilpasset design av biogassanlegg. Et flerfaglig forskningsprosjekt.”
Report Øivind Hagen, Christine Hung, Kjell Domaas Josefsen, Johan Pettersen (2011)
Forutsetninger for biogassproduksjon i Norge. En flerfaglig casestudie av Ørland og Frosta
Conference lecture Øivind Hagen, Christine Hung, Kjell Domaas Josefsen, Johan Pettersen (2011)
”A manure-based eco-park: how society and technology affect the environmental performance of biogas from manure”. (presented by C. Hung)
Conference lecture Øivind Hagen (2010)
CSR-eksponering som innovasjonskraft i bedrifter
Conference lecture Juan Rey Pino, Øivind Hagen, Siri Granum Carson, R.A Araque-Padilla, M.J. Montero-Simo (2009)
The rise of explicit CSR in Europe: A historical comparison between Scandinavia and Mediterranean Europe
Conference lecture Øivind Hagen (2007)
Skaper samfunnsansvarlige merkevarer samfunnsansvarlige bedrifter?
Conference lecture Øivind Hagen (2007)
Seduced by its proactiveness? A longitudinal case study of CSR-implementation through branding
Conference lecture Øivind Hagen (2007)
Skaper samfunnsansvarlige merkevarer samfunnsansvarlige bedrifter? Om forholdet mellom ekstern kommunikasjon og organisasjonsutvikling
Conference lecture Øivind Hagen (2007)
Organisasjonskultur
Report Øivind Hagen (2007)
Mellom håndverk og refleksivitet. Om kvalitetssikring av kvalitative forskningsintervju (Workingpaper)
Conference lecture Øivind Hagen (2007)
Do socially responsible brands lead to socially responsible companies?
Conference lecture Øivind Hagen (2007)
Seduced by their proactive image? A casestudy on the relationship between CSR and auto communication
Conference lecture Øivind Hagen (2007)
Kronikkskriving - Fra ide til ferdig kronikk
Conference lecture Øivind Hagen (2005)
Do socially responsible brands lead to socially responsible companies? A PhD-project on the relationship between branding and organisational development
Conference lecture Øivind Hagen (2005)
Skaper samfunnsansvarlige merkevarer samfunnsansvarlige bedrifter? Om forholdet mellom merkevarebygging og organisasjonsutvikling
Conference lecture Øivind Hagen (2005)
Do socially responsible brands lead to socially responsible companies? On developing social responsible companies through branding
Book review Øivind Hagen (2001)
Når bedrifter produserer identitet heller enn varer. Bokmelding av Naomi Kleins bok "No Logo"
Article Øivind Hagen, Trygve Jakobsen Steiro (2001)
Kunnskapsøkonomien – gamal vin på ny flaske eller eit begrep for faktiske endringar?
| Year | Academic Department | Degree |
|---|---|---|
| 2009 | Norwegian University of Science and Technology | Ph.D. |
| 1997 | NTNU | Master Cand. Polit. |
| 1993 | University of Bergen/Høgskolen Stord-Haugesund | Cand.Mag |
| Year | Employer | Job Title |
|---|---|---|
| 2010 - Present | BI Norwegian Business School | Associate Professor |
| 2014 - 2014 | Stanford University | Visiting Scholar |
| 1998 - 2010 | SINTEF Technology and Society | Research scientist |
| 2004 - 2009 | Psykologisk institutt/ Program for industriell økologi NTNU | PhD candidate |
| 2006 - 2006 | University of California Berkeley | Visiting Scholar |
| 2004 - 2004 | University of South Carolina | Visiting Scholar |
| 1997 - 1998 | Programme for Industrial Ecology NTNU | Research Assistant |