Employee Profile

Carl Arthur Solberg

Professor Emeritus

Department of Marketing

Publications

Scientific publications Other

Shows 5 of 31 publication(s)

Article Geir Gripsrud, Auke Hunneman, Carl Arthur Solberg (2023)

Speed of internationalization of new ventures and survival in export markets

International Business Review 23(4) Doi: https://doi.org/10.1016/j.ibusrev.2023.102121

Article Carl Arthur Solberg, François Durrieu (2022)

Patterns of international marketing strategy

The journal of business & industrial marketing Doi: https://doi.org/10.1108/JBIM-02-2022-0091

Article Geir Gripsrud, Auke Hunneman, Carl Arthur Solberg (2015)

Revisiting Uppsala through the Lenses of New Ventures: A Longitudinal Study of Norwegian Firms

Advances in International Marketing 26 p. 1-14

Chapter Geir Gripsrud, Auke Hunneman, Carl Arthur Solberg (2015)

Where and When?A Longitudinal Study of Export Behavior of New Ventures

Handbook of Research on International Entrepreneurship Strategy p. 104-119 Doi: https://doi.org/10.4337/9781783471584.00016

Journal of Euromarketing 23(1-2) p. 5-21 Doi: https://doi.org/10.9768/0023.01-2.005

Research Handbook on Export Marketing p. 163-184 Doi: https://doi.org/10.4337/9781781954393.00012

Article Carl Arthur Solberg, Trine Bretteville (2012)

Inside the boardroom of born globals

International Journal of Entrepreneurship and Small Business (IJESB) 15(2) p. 154-170 Doi: https://doi.org/10.1504/IJESB.2012.045202

Article Carl Arthur Solberg (2012)

Suksess med eksport

BI Marketing Magazine p. 34-35

Article Carl Arthur Solberg (2012)

Medisin mot lokale småkonger

BI Marketing Magazine p. 30-31

Article Carl Arthur Solberg (2011)

Strategies that work

BI Marketing Magazine p. 28-29

Baltic Journal of Management 5(1) p. 28-50 Doi: https://doi.org/10.1108/17465261011016540

Article Mika Garielsson, V.H. Manek Kirpalani, Pavlos Dimitratos, Carl Arthur Solberg, Antonella Zucchella (2008)

Born globals: Propositions to help advance the theory

International Business Review 17(4) p. 385-401 Doi: https://doi.org/10.1016/j.ibusrev.2008.02.015

Article Carl Arthur Solberg, Francois Durrieu (2008)

Strategy development in international markets: a two tier approach

International Marketing Review 25(5) p. 520-543 Doi: https://doi.org/10.1108/02651330810904071

Gabriel Benito and Rajneesh Narula (eds), Multinationals on the Periphery

International Business Review 16(4) p. 405-424

Article Geir Gripsrud, Carl Arthur Solberg, Arne Morten Ulvnes (2006)

The effect of information collection behavior on market performance: The role of partner relationships

Advances in International Marketing p. 135-157

Advances in International Marketing 16 p. 81-106

Fai, Felicia and Eleanor Morgan (eds), Managerial Issues in IB p. 9-32

Frank Asche (ed), Primary industries facing global markets: The supply chains and markets for Norwegian food p. 21-43

Management International Review (MIR) 46(1) p. 57-83

Journal of International Marketing 14(1) p. 23-48

International Business Review 11 p. 385-405

Journal of International Marketing

Book Carl A. Solberg (1998)

Internasjonal markedsføring

Aschehoug & Co

Article Carl A. Solberg (1998)

Inngangsstrategier i globaliserende markeder

Praktisk økonomi og ledelse

Chapter Carl A. Solberg, Henrik Glimstedt, Even Lange (1998)

Utfordringer i globale markeder: Fra lokale småkonger til globale føderasjoner

Globalisering - drivkrefter og konsekvenser

Article Carl A. Solberg (1998)

Globalisering og Norges konkurranseevne

? 1(4)

Article Gabriel R G Benito, Carl Arthur Solberg, Lawrence S Welch (1993)

An exploration of the information behaviour of Norwegian exporters

International Journal of Information Management 13(4) p. 274-286

Shows 5 of 32 publication(s)

Conference lecture Håvard Huse, Carl Arthur Solberg (2025)

Globalisation and Industry structure: conceptualization and measurements

Transformative Marketing: Driving Business and Societal Change Conference Proceedings Doi: https://www.fuorirottaeventi.com/_files/ugd/c31e88_d0c53b5d32314f278d0626165099f1ec.pdf

Textbook Carl Arthur Solberg, Håvard Huse (2024)

Strategic International Marketing

Conference lecture Geir Gripsrud, Auke Hunneman, Carl Arthur Solberg (2015)

Comparing 'born globals' and other exporting firms: A longitudinal study

ANZIBA 2015

Conference lecture Geir Gripsrud, Auke Hunneman, Carl Arthur Solberg (2015)

Revisiting Uppsala through the lenses of new ventures: A longitudinal study of Norwegian firms

CiMaR 2015

Book Carl Arthur Solberg (2015)

Internasjonal markedsføring. 9. utg.

Universitetsforlaget

Handelshøyskolen BI

Conference lecture Carl Arthur Solberg, Geir Gripsrud, Auke Hunneman (2014)

Redefining Born Globals? A cohort analysis of Norwegian Born Globals

New Research Themes in International Entrepreneurship

Conference lecture Carl Arthur Solberg, Even J. Lanseng, Marit Owe Tryggeset (2014)

Challenging the market orientation construct: the role of data processing and market insight

CIMaR

EMAC

EIBA

Conference lecture Carl Arthur Solberg, Trine Bretteville (2009)

Inside the board room of Born Globals

35th EIBA Annual Conference

Handelshøyskolen BI

Conference lecture Carl Arthur Solberg (2008)

High tech and Low tech Born Globals: Are they any different?

EIBA Conference

AIB Conference

20th IMP Conference

Report Carl Arthur Solberg (2003)

Informasjonsadferd og internasjonalisering

Handelshøyskolen BI

Academy of Marketing Science 2002. Multicultural Marketing Conference

Conference lecture Erik B. Nes, Carl Arthur Solberg (2002)

Exporter-distributor relations and the effects on performance

European Marketing Academy Conference (EMAC)

Conference lecture Geir Gripsrud, Carl Arthur Solberg, Arne Morten Ulvnes (2001)

Exporters information collection behavior: An Exploratory Study

IMP konferanse

Conference lecture Carl Arthur Solberg, Erik Nes (2001)

Commitment and Trust in International Marketing Relations

The IMP-Conference

Conference lecture Geir Gripsrud, Carl Arthur Solberg, Arne Morten Ulvnes (2001)

Exporters Information Collection Behavior and Performance: The Role of Trust and Experience

30th EMAC Conference

Conference lecture Geir Gripsrud, Carl Arthur Solberg, Arne Morten Ulvnes (2001)

Information Collection Behavior and Performance in Export Channels

14th IMP Annual Conference, September 3-5

Conference lecture Carl Arthur Solberg, Ulf H. Olsson (2001)

Export Performance and Management Orientation, The Case of Norwegian IT Exporters

The EIBA Conference

Conference lecture Carl Arthur Solberg (2001)

Kultex – Export of culture products from Norway

The AIMAC Conference – Association Internationale du Management des Arts et de la Culture

Handelshøyskolen BI

Report Carl Arthur Solberg (1999)

Handelsnæringens internasjonalisering

Handelshøyskolen BI

Book Carl Arthur Solberg (1999)

Internasjonal markedsføring

Aschehoug & Co

Conference lecture Erik Bertin Nes, Carl Arthur Solberg (1999)

Commitment and Trust in International Markting Relations

IMP Conference, Dubin 1999