Calendar
Steps towards measurement maturity and the future of evaluating communications
Wednesday
24
November
- Starts:14:00, 24 November 2021
- Ends:15:00, 24 November 2021
- Location:Zoom
- Enrolment deadline:24.11.2021 14:10
- Contact:#NORA (nora@bi.no)
N.B. Please note that the time zone for the webinar is CET - Central European Time
Is your organization on a journey towards communications measurement maturity? Do you know where your journey will take you? Hear from senior communication directors and experts in communications and program evaluation to understand:
- The evolution of communication measurement and evaluation
- The use of data-driven reputation building - focused on quality
- How to implement a state-of-the-art measurement framework and create ownership
- How to apply best practices in data-driven maturity from other business functions outside communications
- Which core principles can help you to get started and to successfully scale your measurement activities
This webinar is organized by The Nordic Alliance for Communication & Management together with the European Association of Communication Directors as part of the “Measurement Month” initiative by the International Association for the Measurement and Evaluation of Communication (AMEC).
PANELISTS

Cathrine Torp

Kia Haring

Stuart Bruce

Sunita Menon

Steffen Rufenach
