Illustration of different ways of thinking.
Centres, groups and other initiatives

Centre for Customer Oriented Organisation and Leadership (COOL)

COOL is a multidisciplinary research center bridging academic research and business practice to advance customer-centric strategies and execution.

COOL is led by an experienced, multidisciplinary team of BI faculty, supported by internationally recognised scholars and senior business leaders.

The team

  • Profile picture of Inge Jan Henjesand

    Inge Jan Henjesand

    Associate Professor, Department of Marketing

    +4746410000
    inge.j.henjesand@bi.no
    Oslo