Research with impact

Digital status refers to your standing in the digital world, often measured by "status markers" such as likes, upvotes or views. Professor Christoph Lutz will head a new research project on how these influence social and economic inequality.

The Board of BI Norwegian Business School has appointed Egil Matsen as President for the 2026–2030 term. Matsen comes from a position as CEO of Sparebankstiftelsen DNB. 

A BI and SINTEF led article in Science warns of new existential threat from artificial intelligence.

Christian Fieseler and Bjørn Erik Mørk will lead BI’s work on two research projects funded by Nordforsk.

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The biggest mistake international companies can make in Norway is assuming that what works everywhere else will be equally effective here.