Marketing and consumers
Marketing is about exploring, creating and leading on behalf of customers. It requires a restructuring of the profession.
Tuesday, August 19, 2025 - Carlos Velasco, Charles Spence
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Kindness at work, communication breakdowns, happiness in Norway, and the hidden cost of efficiency. You will find insights on these topics – and much more – in this year’s summer reading selection from BI Business Review.
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Marketing is about exploring, creating and leading on behalf of customers. It requires a restructuring of the profession.
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