Nina Marianne Iversen
Professor - Campus Bergen
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From 1995 she has also been employed as a senior researcher at SNF. Iversen now work full time as a full professor at BI (since 2012), and has a 20% position at HVL.
She has published several articles in the Journal of Business Research and International Marketing Review, contributed to book chapters on eco-food marketing and place branding. She has been leader of and responsible for a number of NFR financed research projects within the field of international marketing, eco-food and place branding, visitor behavior and destination marketing.
Her research focus is on consumer behavior and brand management in general and on brand extensions, country-of-origin effects and place branding in particular. The methodological focus covers different techniques within both qualitative as well as quantitative approaches such as experiments and SEM.
The teaching obligations at BI relates to international marketing, marketing management, tourism marketing and experiential marketing.
|2003||Norwegian School of Economics, NHH||Ph.D Dr. Oecon.|
|1999||Norwegian School of Economics||Master Cand. Merc.|
|1995||University of Surrey||Master of Science|
|2017 - Present||Høyskolen på Vestlandet||Professor|
|2013 - Present||BI Norwegian Business School||Professor|
|2012 - Present||Buskerud University College (HIBU)||Professor|
|2008 - 2015||Samfunns- og Næringslivsforskning (SNF)||Senior Researcher|
|2006 - 2010||NFR-prosjektet Allianse Vest, SNF||Project leader|
|2007 - 2008||Norwegian School of Economics, NHH||Associate Professor|
|2005 - 2007||Norwegian School of Economics, NHH||Post.doc|
|2005 - 2006||BI Norwegian Business School||Lecturer|
|2003 - 2004||Samfunns- og Næringslivsforskning (SNF)||Researcher|
|1999 - 2003||Norwegian School of Economics, NHH||PhD candidate|
|1998 - 1999||Samfunns- og Næringslivsforskning (SNF)||Project co-worker|
|1996 - 1997||Possibility A.S.||Project leader|
|1996 - 1996||Grand Hotell Terminus||Manager of conference department|
|1995 - 1996||Norwegian University of Science and Technology, Plantebiosenteret||Project co-worker|